Willerby teams up to promote The Dyers’ Caravan Park
News
Top holiday home manufacturer, Willerby, has joined forces with distributor, Southern Counties Leisure, to support a major new Sky series celebrating caravan holidays.
The two companies participated in a high-profile promotional event in central London, supplying a luxury Willerby holiday home as the setting for press interviews ahead of the launch of The Dyers’ Caravan Park, which premieres on 24 February on Sky and NOW.
Claire Tupholme Content Editor: Travel/Campsites
Claire Tupholme Content Editor: Travel/Campsites
The Sky original series will see actor Danny Dyer and his daughter, reality TV star and social media personality, Dani, pursue the goal of investing in and running a holiday park on the Isle of Sheppey in Kent.
The setting for the father-daughter duo's challenge is Priory Hill and Nutts Farm Holiday Park, with their goal to be renovating the park into a place that lives up to Danny's nostalgic memories of his favourite childhood holidays.
Southern Counties Leisure supplied a Willerby Gainsborough, for a media preview day, where major outlets and content creators filmed and interviewed the Dyers inside the holiday home, which was set in Hyde Park especially for the event.
Southern Counties Leisure is one of the UK’s leading distributors of Willerby holiday homes and lodges, with Willerby celebrating its eightieth anniversary in 2026.
Willerby CEO, Peter Munk, said,
Everyone at Willerby is excited about The Dyers’ Caravan Park, as the series will play an important part in promoting caravan holidays, especially to younger audiences. It’s particularly timely to be part of such a great opportunity in 2026, during the year in which Willerby celebrates its eightieth anniversary and Southern Counties Leisure marks its thirtieth. What a fantastic way to celebrate both companies’ major milestones, by helping to generate publicity for a TV series shining a positive light on our industry.
The Dyers’ Caravan Park is brought to Sky by award-winning independent production company, Expectation, whose other TV hits includes Clarkson’s Farm.
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