20/11/2019
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Retro camping: This is how we camped in the 1970s!

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Who doesn't love the 1970s? Voluminous flares, clumpy shoes and massive sideburns were everywhere. We've dipped into the Camping magazine archive to relive that golden decade

Page contents

 


The world of camping

In the camping world, tents were divided into two camps, as it were. Solo campers and couples opted for ridge tents –  small, traditional shaped tents with room to sleep and little else...

Retro pic of a tent

 

Campsite in the 70's

Meanwhile families holidayed in frame tents – big, bulky and heavy and difficult to transport and pitch.


A couple out campingThen there was a third option – these early inflatable tents from PTC


Europleasure tents

This is the slightly dubious sounding Europleasure range of tents, whose advertising featured scantily-clad ‘dolly birds’ puffing away on cigarettes and boasted of Bell End extensions. Their catalogue was “an eye-opener” apparently.

Europleasure advert

 

At Grange Farm campsite in Chigwell, Essex, now gone, it cost just 23p per person.Grange farm camping leaflet

The cost of a camping pitch was generally much cheaper then than today. Many sites didn’t charge at all for a tent and would simply charge you per person.

At one site in Northumberland for instance, campers paid 18p per night – around £1.50 today.

A drawing showing a family on a camping trip

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An artist's impression of 70s family camping. With bell-bottoms so wide you could camp in them.


70s camping fashion

Trousers were so wide in the 70s that it led to a worldwide shortage of fabric - meaning some people had to resort to wearing the skimpiest of shorts and bikinis.

Two women and a man in 70's clothing
Two women and a man in 70's clothing
 
 
Woman leaving a tent

 

A couple camping in swimwear
Black and whitie photo showing a man pitching a tent

 

An old photo showing 70's trousers

Style never goes out of fashion...

A man wearing 70's clothing

...but thankfully, looking like a serial killer does.

 

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The technology of the time

 

It’s tempting to think back to the 70s as a time when camping was much simpler and cheaper than it is today, but that’s not really the case.

A six-berth ‘Family Luxe’ frame tent by Black’s of Greenock would have set you back £195  - which doesn’t sound too bad until you consider that would equate to around £1,600 in today’s money.   

 

Retro pic of a tent                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            These days it’s rare to visit a campsite in Britain without seeing a Volkswagen campervan at some point.

They are retro design classics of course, but back in 1975 the VW Caravette was the height of modernity.

A VW Campervan
 

And finally, a few more 70s ads and features.

Robert Saunders Tents
Adverts for camping equipment

 

Anoraks advert

 

Belstaff clothing

 

Advert for cooking outside

 


Expert Camping advice!

Camping Magazine

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Camping is the UK's only magazine devoted to the wonderful world of life under canvas and the freedom it brings.

Every issue is packed with inspirational travel, the top camping sites to stay on, reviews of the latest tents, camping gear reviews, practical help and much more to help you get the most out of your camping adventures.

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