Work from anywhere option increases leisure vehicle demand
Recent consumer trend research, commissioned by the motorhome, caravan and park home manufacturer, found that an increasing number of people are choosing to work from mobile workspaces, including campervans, motorhomes, caravans and holiday homes.
With remote working now the new normal, the Swift Group’s research revealed new work-life trends, including an increase in ‘workations’ (working while on holiday) and ‘bleisure’ (blending work and leisure), while others are simply becoming ‘digital nomads' and working from the comfort of their leisure vehicle.
It also looks like workers aren’t keen to return to the office full-time, with a YouGov poll revealing that fewer than one in ten people in the UK want life to return to the pre-pandemic normal, and 80% of millennials stated that they would change jobs to join a flexible employer that would allow them to work from anywhere.
This has fuelled a dramatic increase in demand for new and used models, as John Lally, Director General of the NCC (National Caravan Council), explains,
Swift Group’s Deputy Managing Director, Amy Archer, adds,
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