Ground coffee is in the bag
Like a cup of coffee in the morning, but hate instant and don’t want to lug a ground coffee brewer in your motorhome? Well Lyons has something for you. It’s ground coffee, in a bag. A very large bag in fact. The sachets of ground coffee are individual sealed to keep fresh and are brewed by adding boiled water. Leave to ferment for three to four minutes and you have a fresh cup of ground coffee.
There are four blends of the otherwise nameless bean, organised by strength. So, there’s decaf, No.2 Light and Smooth, No.3 Rich and Full Bodied, and No.4 Dark and Intense. Packaged in a retro styled box, the coffee bags work out at less than 15p a cup.
Marcus Swift, Sales & Marketing Director, UCC Coffee UK & Ireland explained, “This is a very exciting time for the Lyons brand. Our research showed that consumers are looking for convenience, but we know they also want quality. So, we’ve combined over 100 years of coffee roasting expertise from an iconic British brand with an innovative and mess-free way to brew roast and ground coffee. It’s the most convenient coffee on the market that can be enjoyed anywhere.”
Lyons is available from Waitrose, Tesco, Sainsbury’s, Nisa, Ocado, Morrisons. RRP is £2.59 for a box of 18.
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