How much time do you spend outdoors each week?
New research indicates that Britain needs a prescription to go caravanning
Too busy, too poor, too far to travel – a new study has uncovered a variety of reasons why the great British public spends a staggering 142 hours per week in the great indoors.
Work, commuting, shopping, driving and watching TV consume hours that the majority of the population would rather spend in the great outdoors.
Extrapolating the data delivers the alarming conclusion that the average adult spends as little as 26 hours per week outside, which over a lifetime equates to 53 years spent indoors and just a decade outdoors.
Life-enhancing pleasures that caravanners take for granted, such as spending time in fresh air, revelling in the countryside, spotting wildlife and swimming in the sea, appear inaccessible to vast swathes of Britons.
According to the survey, commissioned by Jordans Cereals and The Jordans Farm Partnership, 15% of people complain that they don't have anywhere picturesque nearby to visit, 8% of people can't remember the last time they went for a walk or saw wildlife or greenery, and a third never have the chance to swim in the sea.
Caroline Drummond, chief executive of LEAF (Linking Environment And Farming), said, "These results suggest that sadly many people are missing out on all that the countryside has to offer. Spending time outdoors benefits our mental and physical health, and wellbeing - important for us all, including young people. Something as simple as going for a walk or visiting a farm can make a massive impact."
A recent survey of Caravan & Motorhome Club (CAMC) members found that 70% enjoy active outdoor pursuits when they're on holiday, "which goes to show how by enjoying touring holidays they are bucking the trend to stay sedentary indoors," said Harvey Alexander, director of marketing for the CAMC.
"Our members love spending time outdoors and it's no wonder as caravan and motorhome holidays offer everyone easy and low-cost access to some of the UK and Europe's most beautiful locations," he added. "Some of our sites start from just £14 per night for two adults and up to four children."