A new Core philosophy for next year
Lunar's lighter launches for the 2014 season continue the trend of decreasing caravan weights to match lighter modern towcars
Following research and development, Lunar has made its 2014 range of caravans up to 55kg lighter using weight benefits of the manufacturer's new method of production, named Core.
However, Core is not a physical construction method as we know it. According to Lunar, it's an approach to product development that focuses on strengthening the emotive bond between a customer and their experience of caravanning.
Lunar CEO and chairman, Brian Mellor, explains: "The new season Lunar models ar ethe first to evolve from our Core philosophy and technology, and signify a long line of future product innovations.
"Core is how we apply our beliefs and technology to the design of caravans, that enables our customers to experience the enjoyment of caravanning – wherever and whenever they choose and with no compromises."
"For example," Brian continues, "we've reduced the weight of our tourers to enable our customers to have a wider choice of towcar and to ensure their holidays are not limited in frequency or distance by their fuel consumption. However, Core ensures these weight reductions are delivered with the same tradtional high quality build and levels of luxury for which the lunar brand is renowned."
Lunar is now employing a thermoplastic material in its construction process, rigerously checked in a road test at the AL-KO test centre in Stuttgart, Germany and a climate test in one fo the world's largest climage chamber facilities operated by Truma/Alde.
The Ariva and Quasar, Stella and Lexon, and the Clubman and Delta models are all getting Lunar's new design and manufacturer process upgrades both inside and out. For more details on Lunar's new construction principles, visit lunarcaravans.com
• See more of Lunar's launches at The Motorhome & Caravan Show between the 15th and 20th October 2013 at the NEC.