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New partnership helps holiday parks demonstrate commitment to sustainability


Elite Dynamics, a provider of software solutions to the Holiday Home & Parks’ industry, has partnered with Play It Green, an environmental start-up, in a bid to encourage the camping, touring and holiday home industry, holiday home owners, and holidaymakers to up their environmental efforts. 

As part of their pledge to become a climate positive workforce, in the first month alone, Elite Dynamics’ 19 staff have facilitated the planting of 247 trees to counterbalance the business’ carbon footprint.

As well as improving their own business sustainability practices, Elite Dynamics, whose Head of People & Business Transformation is Nicolette Aydin, will be enhancing its EliteParks park management solution enabling scheme members to be able to give their own customers and holiday home owners the opportunity to offset their travel to and from the park at the time of booking. Holiday parks can also add value to communications with customers and owners by providing ongoing practical tips on how to live more sustainably plus offering discounts on a wide range of sustainable products.

Nicolette said: “As a business, we’re committed to doing everything we can to reduce our impact on the environment. Our staff work remotely from home. Our solutions are designed to digitise and streamline administrative, paper-based processes. The holiday park and leisure resort industry already leads the way in terms of its sustainability efforts and many of our customers are streets ahead when it comes to their green and eco policies. We’re excited to help them showcase their existing environmental credentials through a platform that will bring their good practices to life for their customers.”

Richard Dickson, Co-founder and Head of Engagement at Play It Green said: “Everyone is aware climate change is an issue we all must do something about. The challenge to reach net zero by 2050 is huge, so practical action is a priority. Play It Green help everyone plant trees to offset carbon emissions and lower their carbon footprint through news, weekly tips, and access to discounted sustainable alternatives. Our vision is to give people and businesses the power to be greener so we are delighted to welcome Elite Dynamics as our official strategic holiday park industry partner.”

Looking for more campsite information?

Read our article to find out how to go camping and be kind to the environment at the same time.

To search over 3,000 camping and touring parks across the UK and Europe visit our Campsite Finder search page.


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