Vango launches The Spirit of Adventure campaign
Running from April 13 to May 12, 2022, the advertising campaign — which is Vango’s largest to date — will feature on SKY Adsmart, ITV and across digital media, celebrating the brand’s camping heritage.
‘The Spirit of Adventure’ story follows an emotive and nostalgic look back at a young woman’s first camping experience with her grandfather, through to taking her own family camping – tracing Vango’s original Force 10 tents through to its AirBeam family tents of today.
Rob Birrell, Vango’s Marketing Director, explains,
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