Club launches back garden camping "festival"
In a new survey, 80% of adults said their kids spend less time outside doing things like playing football, tag or riding their bikes than they did when they were young.
Now TV presenter, explorer and author Simon Reeve has teamed up with the Caravan Club to encourage families to get outside this summer and spend more time together by having a their own mini-festival in their back garden.
The first Big Little Tent Festival takes place over the August Bank Holiday weekend, on the night of the 30 August, and aims to bring families together by encouraging them to camp out together in their garden, become Woodland Trust Nature Detectives and even cook over a campfire or barbecue
Those signing up to the festival experience can register for a free festival pack that includes wristbands, bunting and activity packs, and enter a prize draw to win a European family camping holiday with The Caravan Club. Recipes and music festival playlists are also available to download on the website.
Simon Reeve said: "As an explorer and a father myself, I am passionate about the fact that kids need to get outside, spend time as a family and enjoy the great outdoors.
"The Big Little Tent Festival is the perfect way to have a fun, mini adventure as a family whilst inspiring kids to broaden their minds and enjoy the great outdoors. I know first-hand how hard it can be to make time to play outside with your children, the chance to camp in the back garden with the whole family is an easy family adventure.”
The Caravan Club survey revealed that And over 75 per cent of the parents surveyed said that the main reason for their kids staying indoors this summer is that they aren’t able to head outside with them.
Over 50 per cent of respondents said that spending time with parents and siblings would get the children outside more enjoying the summer fun and activities they had as children. Over 40 per cent said while they do play with their children they would like to be able to do more.