Families choose campervans over package holidays

Getting away from it all in a camper

Campervan and caravan holidays are overtaking standard package holidays as the most desirable escape for British families, according to new research. More than two thirds of parents (68 per cent) say they would choose a leisure vehicle holiday not only to avoid airport stress and luggage restrictions but also for the freedom, adventure and flexibility it offers.

The rising number of celebrity fans has also substantially upped the glam factor, making campervan and caravan holidays a stylish option. High profile fans including Jamie Oliver, Kate Moss, Rio Ferdinand, Take That’s Mark Owen, Lorraine Kelly and One Direction.

According to the survey of 2,000 parents, conducted by insurer comfort-insurance.co.uk, four in 10 parents say that package holidays require too much planning, and one-fifth of parents say that the overall airport experience is too stressful.

When it comes to top stress factors, nearly half of parents (47 per cent) say that lugging luggage is the biggest drag. With 48 per cent reporting that they haul up to 6 bags, and 22 per cent saying they pack up to 10 bags with all the family’s required kit, it’s clear how campervan and caravanning holidays are winning modern-day fans. Freedom from luggage restrictions takes the pressure away - making for a calmer overall holiday experience for the whole family.

The comforts of a ‘home from home’ are also proving a key factor in making it an increasingly popular lifestyle choice. More than half of parents (53 per cent) say that they miss their home comforts on a traditional holiday. However, a key finding shows that it is not just more gadgets, toys and clothing that families most want to take with them – it’s their furry friends.  Just over a quarter of parents said that bringing along the family pet was the most important item on their children’s holiday wish list.

Whilst scoring high in the style stakes, leisure vehicle holidays also continue to offer great cost-saving benefits for families. Over the span of 18 years, a family of four could save more than £10,000 with campervan holidays in comparison to an annual one-week package holiday.

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