A 13-strong team from caravan insurance specialists Caravan Guard are hoping to raise £7000 in charity donations in the Great Yorkshire Bike Ride on 16 June.

The challenging 70 mile route stretches from Wetherby near Leeds in west Yorkshire to Filey on the North Yorkshire coast. Undertaken by both cycling enthusiasts and brave novices, the event is in its 29th year and over £2m has been raised for charity.

Managing director of Caravan Guard, Peter Wilby, has completed the charity ride for the last 20 years. He explains about the company's reasons for getting involved in the event.

"The Great Yorkshire Bike Ride raises money for a number of local and national charities including Heart Research UK and The Yorkshire Cancer Trust, and is something which we are very proud to be a part of," Peter says.

"It is a challenging ride to complete and, as such, we are hoping as many people as possible sponsor our team, many of whom are not regular cyclists. Our target is for the team to raise £100 for every mile, making £7000 our total target."

• To sponsor Caravan Guard's team simply visit their Virgin Money Giving page here and donate any amount, large or small, quickly, easily and securely.

Caravan Guard has a history of fundraising, and the company regularly donates to Heart Research UK, giving £1 to the charity for every online insurance policy, alongside other fundraising initiatives.